Mission Statement

The San Francisco Theater Festival (SFTF) produces an annual event to promote theater to a broad and diverse audience, in order to increase appreciation for, and build attendance to, the Bay Area’s culturally and artistically-varied theater groups.

Who We Are

The San Francisco Theater Festival is managed and run by a small group of volunteers. The board is similarly a small group that believes in the value of a large public event to celebrate live theater. Over 85 volunteers put on the festival.

2011 Festival Staff

• Kelli McCusker, Executive Producer
• Geoffrey Grier, Associate Producer
• Hector Zavala, Production Manager
• John Tewksbury, Production Coordinator
• Joanna Zhang, Community Outreach Associate
• Hector Zavala, Community Outreach Associate
• Miriam Goodman, Publicity
• Fred Anderson, Stage Host Coordinator
• Interns: TBD

SFTF Board of Directors

• David Berman, Attorney
  Formerly managing partner of Berman Berkeley and Lasky. His experience includes entertainment law and management-labor law.
• Barry Kushner, Investment Broker
  Vast experience in financial, investment and real estate negotiations.
• Patricia Lund, Entrepreneur/Marketing Strategist
  Founder, senior partner, and executive in the public relations industry.
• Miriam Goodman, Public Relations Agent
  Operates own agency and a specialist in publicity.
• Kelli McCusker, Executive Director/Producer of the Festival has a varied background.  She has worked in many fields. After working for a large utility, she started and ran her own utility design business. She is currently a Realtor for Better Homes & Garden Mason-McDuffie in San Francisco. She studied Theatre Arts in school and is very happy to be returning to theatre after many years away.